Townships are changing
The township is constantly changing and accessing media channels is on the rise.
There is so much significance in understanding specific Township channel targeting, strategies and use.
A common misunderstanding is that township consumers have shopping behaviour and preferences that are vastly different to suburban consumers.
Take banking for example, 40% of Township Consumers do personal banking on a daily basis, compared to 47% Suburban Consumers.
๐๐ฎ๐๐ฎ ๐ฆ๐ผ๐๐ฟ๐ฐ๐ฒ: ๐๐ฒ๐๐ ๐๐ผ๐บ๐บ๐๐ป๐ถ๐ฐ๐ฎ๐๐ถ๐ผ๐ป๐/ ๐ง๐๐ ๐ฆ๐ ๐ฎ๐ฌ๐ญ๐ด๐ ๐ญ๐ฎ,๐ฐ๐ฎ๐ด
Interested in knowing more about usage per product category and brand between consumer types, and how to access these consumers in the Townships?
Contact usย and letโs start!
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